YOUR OWN MOBILE BILLBOARDs
If your company has a fleet of trucks, whether they are owned, leased or contracted, you might as well consider them your own dedicated media channel.
And because you own the space, your truck advertising campaigns come with zero media cost; just print and installation.
Truck advertising reaches a vast, captive and highly valuable audience in an uncluttered advertising environment.
Unleash the power of your fleet
Your mobile billboards could play a variety of roles in your company’s communication strategy:
Seasonal advertising
Tactical promotions
New product launches
Corporate brand messaging
Co-op branding with suppliers (revenue generation)
You gotta keep moving…
At Your Fleet Media we see trucks as mobile billboards. We also recognise they are an asset which needs to be on the road, earning you money. So, we’ve become experts at changing truck graphics, fast!
Every journey your trucks make are a mobile advertising opportunity and marketers recognise the value of branding them.
We provide supreme flexibility and a cost effective, logistically friendly means to keep your message fresh and current.
Audience measurement
Quantifying your audience is a vital part in any strategic marketing plan.
Using proprietary technology, Your Fleet Media are able to effectively measure the audience and understand the advertising impact of your fleet – providing clients with impressions, reach and frequency data.
This allows brands to develop a better understanding of their audience in order to create more targeted and effective messaging opportunities.
Providing clients with:
Impressions (Opportunity to See, Likelihood to See)
Reach, Frequency
Dwell Time, Proximity
GPS tracking, distance travelled, heat maps